You see instant savings with kohl’s electronic price tags as you shop. These Electronic Shelf Labels update prices automatically, showing you current deals without delay. ESL Gateway AP connects every ESL Price Tag to a centralized system, so prices always match the latest promotions. Esl Retail technology ensures you pay what you see—no surprises at checkout.
Real-time updates give you confidence in every purchase.
How Kohl’s electronic price tags work
Digital price tags technology
E-ink display screens
You see crisp, clear pricing on every shelf with e-ink display screens. These screens use the same technology found in e-readers, so you get high visibility from any angle. E-ink displays consume very little power, which allows digital shelf labels to run for years without battery replacement. You notice the difference immediately—no glare, no faded paper tags, just sharp numbers that stand out.
Wireless connectivity
Digital shelf labels at Kohl’s connect wirelessly to a central system. Each label receives updates through secure radio signals, so you never see outdated prices. You benefit from seamless communication between the store’s pricing software and every shelf. This wireless setup eliminates manual price changes and reduces errors, making your shopping experience smoother.
Remote price updates
Centralized pricing system
Kohl’s electronic price tags rely on a centralized pricing system. You get consistent prices across all locations because the system manages every update from one hub. When Kohl’s launches a new promotion, the system pushes changes to every store instantly. You always see the latest deals, whether you shop in a flagship location or a smaller branch.
Instant synchronization across stores
You experience instant synchronization with digital shelf labels. When Kohl’s updates prices, every shelf in every store reflects the change at the same moment. This technology ensures you pay the same price at checkout as you see on the shelf. U.S. supermarkets have started adopting electronic shelf labels, but Kohl’s stands out by offering real-time accuracy and reliability. Europe has used similar systems for years, but Kohl’s brings this innovation to American shoppers.
Shopper experience with digital price tags
Clear price changes on shelves
You notice price changes immediately on digital shelf labels. When Kohl’s launches a flash sale or updates a clearance event, the shelf tag switches to the new price without delay. You never wonder if the price at checkout will match what you see. The clarity of digital price tags removes confusion and builds trust in your shopping experience.
Real-time promotions and discounts
You enjoy real-time promotions and discounts with Kohl’s electronic price tags. When Kohl’s offers a limited-time deal, the digital shelf label displays the new price as soon as the promotion starts. You can plan your purchases with confidence, knowing you see the most current savings. This system gives you an edge, letting you take advantage of deals the moment they appear.
Tip: Always check digital shelf labels for the latest price before heading to checkout. You maximize your savings and avoid surprises.
Real-time savings with digital price tags
Flash sales and limited-time offers
Immediate price drops
You see instant price changes during flash sales at Kohl’s. The moment a sale begins, digital price tags update across the store. You do not need to wait for staff to replace paper tags or wonder if the discount applies. You spot the new price right on the shelf, so you can make quick decisions and grab deals before they end.
The CBS2 investigation examined seven Southern California Kohl’s store locations and found questionable price tags at each location. Several times we found price tags on top were higher prices than the tags below. A pair of Levis 501’s at a Cypress location were priced at $64 but peeling back the price tag revealed a tag for $58. Peel the tag again and the original price tag read $48. The jeans were marked up $16 and then placed near a digital sale sign that read ‘Buy One Get One Half Off.’
You avoid confusion and frustration with kohl’s electronic price tags. You see the correct sale price immediately, so you do not need to peel back stickers or guess which price is valid.
Countdown timers for deals
You notice countdown timers on digital price tags during limited-time offers. These timers show you exactly how much time remains for each deal. You plan your purchases with confidence, knowing you have a clear window to save. You do not miss out on discounts because you see the deadline right on the shelf.
- Countdown timers help you:
- Track flash sale durations
- Decide when to buy for maximum savings
- Avoid missing out on short-term deals
Markdowns and clearance events
Automatic reductions on products
You benefit from automatic markdowns on clearance items. Digital price tags update instantly when Kohl’s reduces prices for clearance events. You do not need to search for hidden discounts or ask staff for the latest price. You see the new price as soon as it goes live.
| Event Type | How Price Updates | Shopper Benefit |
|---|---|---|
| Clearance markdown | Automatic | Immediate savings |
| Seasonal sale | Instant update | No waiting for deals |
End-of-season sales updates
You experience seamless updates during end-of-season sales. Digital price tags reflect new prices the moment Kohl’s launches a promotion. You shop with certainty, knowing you pay the price displayed on the shelf. You do not encounter outdated tags or mismatched prices at checkout.
Special promotions and coupons
Stackable discounts shown instantly
You see stackable discounts appear instantly on digital price tags. When Kohl’s runs a special promotion, the shelf label shows the combined savings. You do not need to calculate the total discount yourself. You know exactly how much you save before you reach the register.
Tip: Always check digital price tags for updated promotions. You maximize your savings by spotting stackable deals as soon as they appear.
Loyalty program integration
You enjoy loyalty program benefits with digital price tags. If you participate in Kohl’s rewards, you see your exclusive discounts reflected on the shelf. You do not need to ask staff or search for extra coupons. You shop with confidence, knowing your loyalty savings are visible and accurate.
- Loyalty integration provides:
- Personalized pricing for members
- Instant updates for exclusive offers
- Clear display of rewards savings
You rely on kohl’s electronic price tags to keep you informed and help you save. You shop smarter, faster, and with greater confidence every time you visit.
Shopper benefits of Kohl’s electronic price tags
Transparency and accuracy
No hidden costs at checkout
You expect to pay the price you see on the shelf. With kohl’s electronic price tags, you avoid hidden costs at checkout. The system automates price updates and synchronizes them in real time with the register. This process removes the risk of outdated or incorrect prices, so you never face surprises when you pay.
| Evidence Description | Key Benefit |
|---|---|
| Digital price tags automate price updates | Reduces human error and ensures real-time synchronization between shelf prices and checkout systems. |
| Centralized control over pricing and inventory data | Reduces inconsistencies between shelf and register prices, enhancing customer trust. |
| Synchronization with POS and online platforms | Eliminates discrepancies between in-store and online prices, reducing customer confusion. |
Honest, up-to-date pricing
You rely on honest, up-to-date pricing every time you shop. Digital shelf labels display the latest promotions and markdowns as soon as they go live. You see the same price at checkout as you do on the shelf. This transparency builds trust and helps you make informed choices.
Tip: Always check the digital shelf label for the most current price before heading to the register.
Reliable shopping experience
Fewer pricing errors
You benefit from fewer pricing errors with electronic price tags. Manual updates often lead to mistakes, such as overlooked tags or incorrect prices. Automation nearly eliminates these errors, so you can shop with confidence.
| Error Type / Impact | Traditional Price Tags | Digital Price Tags (Electronic Shelf Labels) |
|---|---|---|
| Manual price update errors | Common: overlooking tags, incorrect prices, forgetting updates | Nearly eliminated due to automation and synchronization |
| Price synchronization speed | Slow, manual | Instant, automated |
| Labor for price updates | High manual labor required | Up to 80% reduction in manual labor |
| Price mismatch between shelf and register | Frequent due to manual errors | Eliminated by real-time synchronization |
| Error rate | Manual errors common | Near elimination of manual errors |
Consistent prices from shelf to register
You experience consistent prices from shelf to register. Centralized control over pricing ensures that every update reaches both the shelf and the checkout system instantly. You avoid confusion and delays, and you always know what you will pay.
| Benefit | Description |
|---|---|
| Improved Accuracy | Electronic price tags reduce errors in pricing, allowing for quick corrections when needed. |
| Dynamic Pricing | Prices can be updated rapidly, ensuring competitive pricing and fostering customer trust. |
Informed decision-making
Compare prices instantly
You compare prices instantly as you shop. Digital shelf labels show real-time updates, so you can see which products offer the best value. You do not need to wait for staff or search for paper tags. This instant access to information helps you make smarter choices.
Plan purchases with confidence
You plan your purchases with confidence. Accurate, up-to-date pricing lets you budget effectively and take advantage of the best deals. You know exactly how much you will spend before you reach the checkout.
Note: Digital price tags automate price updates and ensure real-time synchronization with inventory systems, significantly reducing human error. This leads to improved pricing accuracy and operational efficiency, as manual updates often result in overlooked tags and incorrect prices.
Impact of digital price tags on shopping experience
Convenience and speed
No need for manual price checks
You no longer need to search for staff or wait for manual price checks. Digital price tags display the latest prices directly on the shelf. You see accurate information instantly, which saves you time and effort. When you shop, you avoid the hassle of questioning outdated paper tags or waiting for price verification.
Tip: Always glance at the digital price tag before adding an item to your cart. You confirm the price in seconds.
Faster shopping trips
You move through the store more quickly with digital price tags. You do not pause to compare prices or ask for assistance. The clear display lets you make decisions on the spot. Your shopping trip becomes more efficient, and you spend less time navigating aisles.
- Benefits of faster shopping:
- Less waiting for price updates
- Quicker checkout process
- More time for other activities
Reduced confusion
Clear promotions and deals
You see promotions and deals clearly marked on digital shelf labels. The system updates offers in real time, so you never miss a discount. You understand exactly which items are on sale and how much you save. This clarity helps you shop with confidence and avoid misunderstandings.
| Feature | Shopper Advantage |
|---|---|
| Real-time updates | Immediate access to deals |
| Visible discounts | Easy identification |
| Accurate pricing | No confusion at checkout |
Fewer surprises at checkout
You experience fewer surprises when you pay. The price you see on the shelf matches the price at the register. You do not encounter unexpected charges or last-minute changes. This consistency builds trust and makes your shopping experience smoother.
Note: Digital price tags synchronize with checkout systems, reducing errors and ensuring you pay the correct amount.
Enhanced trust in savings
Confidence in advertised deals
You trust the deals advertised in the store. Digital price tags update instantly, so you know the savings are real. You do not question whether a promotion is active or expired. This reliability encourages you to take advantage of offers without hesitation.
Positive store reputation
You associate Kohl’s with honesty and transparency. The use of digital shelf labels demonstrates a commitment to accurate pricing and customer satisfaction. You feel valued as a shopper, and you are more likely to return for future purchases.
- Store reputation improves through:
- Consistent pricing practices
- Reliable promotions
- Enhanced customer trust
Behind the scenes: Managing Kohl’s electronic price tags
Centralized control systems
Price management software
You interact with a pricing system that operates from a central hub. This software lets Kohl’s update prices across all stores in real time. When a new promotion launches, you see the change instantly on every shelf. The software tracks inventory, manages discounts, and ensures that every price you see is accurate. You benefit from a system that reduces manual work and increases efficiency.
Storewide coordination
You experience seamless coordination between departments. The centralized system sends updates to every electronic shelf label at once. This process eliminates the need for staff to walk the aisles and replace paper tags. You notice that prices remain consistent throughout the store. The technology also allows Kohl’s to respond quickly to market changes and competitor pricing.
Note: Retailers like Walmart have reduced the time for price changes from two days to just a few minutes by switching to digital price tags. This efficiency helps stores like Kohl’s keep prices current and competitive.
| Company | Previous Time for Price Changes | New Time for Price Changes |
|---|---|---|
| Walmart | 2 days | A few minutes |
Security and data protection
Preventing price tampering
You trust that the prices you see are secure. The system uses encrypted wireless signals to update electronic shelf labels. Only authorized staff can access the pricing software. This security prevents tampering and protects the integrity of every price displayed in the store.
Protecting shopper information
You shop with confidence, knowing your information stays safe. The digital pricing system does not store personal shopper data on the shelf labels. All sensitive information remains protected within Kohl’s secure networks. You avoid risks associated with data breaches or unauthorized access.
Staff training and support
Employee roles in price management
You benefit from well-trained staff who understand the digital pricing system. Employees monitor the software, verify that updates appear correctly, and troubleshoot any issues. Their expertise ensures that you always see the right price on the shelf.
Customer assistance with digital price tags
You receive help from staff who can explain how digital price tags work. If you have questions about a promotion or need clarification on a price, employees provide quick answers. Their training allows them to guide you through the benefits of electronic shelf labels and ensure a smooth shopping experience.
Tip: If you ever notice a price that seems incorrect, ask a staff member. They can check the system and resolve the issue on the spot.
The future of digital price tags at Kohl’s
Expanding to more stores
Rollout plans for new locations
You will see digital price tags in more Kohl’s stores soon. Kohl’s continues to invest in technology that improves your shopping experience. The company uses a phased rollout strategy. You notice new electronic shelf labels first in high-traffic locations. Kohl’s then expands the technology to additional stores based on operational readiness and customer demand.
You benefit from a consistent experience as Kohl’s standardizes digital price tags across its network. The company evaluates each store’s infrastructure before installation. You see the same real-time pricing and promotions whether you shop in a flagship store or a smaller branch.
Note: Kohl’s prioritizes stores with the highest customer engagement for early adoption of digital price tags.
Customer feedback and improvements
You play a key role in shaping the future of digital price tags at Kohl’s. The company collects feedback from shoppers and store associates. You share your thoughts about clarity, speed, and ease of use. Kohl’s analyzes this input to identify areas for improvement.
You notice updates to the digital price tag interface based on your suggestions. Kohl’s refines the display layout and enhances visibility. The company also streamlines the update process to ensure you always see the most accurate prices. Your feedback helps Kohl’s deliver a better shopping experience.
New features and innovations
Interactive displays for shoppers
You will interact with advanced shelf labels in the future. Kohl’s explores interactive displays that provide more than just pricing. You tap or scan a digital tag to access product details, reviews, and availability. These displays use touch or QR code technology to give you instant information.
- Interactive features may include:
- Product specifications
- Stock levels
- Related items
- Store maps
You make informed decisions quickly. You no longer need to search for staff or use your phone to look up products. The shelf label becomes your personal shopping assistant.
Personalized offers and recommendations
You receive personalized offers directly on digital price tags. Kohl’s integrates loyalty programs and shopping history into the pricing system. You see exclusive discounts tailored to your preferences. The shelf label highlights deals that match your interests.
| Feature | Shopper Benefit |
|---|---|
| Personalized pricing | Exclusive member savings |
| Targeted recommendations | Relevant product suggestions |
| Real-time updates | Instant access to offers |
You save more and discover new products that fit your needs. Kohl’s uses secure technology to protect your privacy while delivering personalized experiences. You enjoy a shopping journey that feels unique and rewarding.
Tip: Enroll in Kohl’s loyalty program to unlock personalized deals and maximize your savings with digital price tags.
You experience real-time savings and accurate pricing every time you shop with kohl’s electronic price tags. These digital labels make your shopping easier, more transparent, and more reliable. Compared to other retailers, Kohl’s leads in pricing consistency and service:
| Retailer | Technology Used | Implementation Timeline | Shopper Benefits |
|---|---|---|---|
| Kohl’s | Electronic labels updated remotely | Since 2015 | Improved pricing consistency and service |
| Walmart | Digital shelf labels (DSLs) | Not specified | Saves time for associates, improves efficiency |
| Kroger | Similar electronic labeling | Not specified | Reduces manual price changes, enhances service |
You help the environment by reducing paper waste and saving energy, since electronic price tags use minimal power and eliminate the need for disposable tags. As this technology evolves, you can expect even more convenience and savings in the future.
FAQ
How do Kohl’s electronic price tags update prices?
You see prices update automatically through a secure wireless system. The central software sends new prices to every shelf label in real time. You always view the latest deals and discounts as you shop.
Can you trust the price shown on the digital tag?
You can trust the price. The system synchronizes shelf labels with the checkout register. You pay exactly what you see on the tag, with no hidden fees or outdated prices.
Do digital price tags display all promotions and coupons?
You view all active promotions and stackable discounts directly on the digital price tag. Loyalty program offers also appear, so you never miss a deal.
What happens if you notice a price error?
You should ask a store associate for help. Staff can check the system and resolve any issues quickly. You receive the correct price at checkout.
Are electronic price tags secure?
You benefit from encrypted wireless updates. Only authorized staff can change prices. The system protects against tampering and keeps your shopping experience safe.
Will you see digital price tags in every Kohl’s store?
You may not see them in every location yet. Kohl’s continues to expand the rollout. High-traffic stores usually receive upgrades first.
Do digital price tags help the environment?
You help reduce paper waste by shopping at stores with electronic price tags. These tags use minimal power and eliminate the need for disposable paper labels.
Can you compare prices easily with digital shelf labels?
You compare prices instantly. The clear display lets you see current deals and make informed choices without searching for staff or paper tags.
