You encounter digital shelf edge labels that transform your shopping experience with real-time, engaging product details. These Electronic Shelf Labels, powered by ESL Gateway AP, highlight what sets each item apart right where you make your decision. According to industry leaders, shelf-edge messaging can boost sales by 10-20% for new products and drive double-digit unit growth, especially in Esl Retail environments. With an ESL Price Tag, you access accurate, clear information that guides your choices and encourages you to explore new options.
What Makes a Product Story Compelling at the Shelf?
Defining a Product Story in Retail
When you shop, you often look for more than just a price tag. A product story in retail gives you context, meaning, and a reason to choose one item over another. This story explains what the product is, why it matters, and how it fits into your life. Strong brand storytelling communicates a brand’s purpose, its unique character, and the experiences it offers. You connect with products that share their journey, values, and benefits right at the shelf. Digital shelf edge labels help bring these stories to life by delivering clear, relevant information where you need it most.
Why Product Stories Influence Shopper Decisions
You make decisions quickly at the shelf, often in seconds. Effective product storytelling can shape your choices by tapping into how your brain responds to stories. Research shows that storytelling activates neural coupling, which means your brain’s neurons fire in sync with the storyteller’s. This process triggers emotional responses and can even change your behavior. When you hear or read a compelling story, your body releases oxytocin and cortisol—chemicals linked to empathy and generosity. These reactions make you more likely to trust a product and consider buying it.
| Evidence | Description |
|---|---|
| Neural Coupling | The brain’s neurons fire in the same pattern as the storyteller’s, influencing emotional responses and behaviors. |
| Oxytocin and Cortisol Release | Higher levels of these chemicals during storytelling correlate with increased generosity and empathy. |
| Impact on Purchasing Behavior | Effective storytelling can change customer behavior and decision-making processes, leading to higher purchase likelihood. |
Digital shelf edge labels can deliver these stories in real time, helping you feel more connected to the products you see.
Key Elements of Effective Product Storytelling
You notice certain qualities in the best product stories at the shelf. These stories stay contextual, consistent, and current. They feel authentic and aspirational, yet remain accessible and relevant. You want information that is rapid, reliable, and focused on what matters most—returns and benefits. Engaging, educational, and effective stories stand out.
Tip: Look for interactive packaging, digital interfaces, or QR codes that offer immersive experiences. These features can make your shopping journey more engaging and informative.
Here are some elements you often find in successful product storytelling:
- Interactive packaging and displays that invite you to engage.
- Innovative designs and digital interfaces that catch your eye.
- Augmented reality features or QR codes that let you explore more about the product.
Digital shelf edge labels support these elements by providing dynamic content, rich media, and interactive features. You get a product story that is not only informative but also memorable.
Digital Shelf Edge Labels vs. Traditional Shelf Labels
Limitations of Paper Shelf Labels
Static and Outdated Information
When you rely on paper shelf labels, you often encounter outdated or incorrect information. Store staff must manually update each label, which leads to delays and mistakes. If a price changes or a promotion starts, you may not see the update right away. This lack of real-time information can cause confusion and frustration during your shopping experience.
Limited Space for Product Details
Paper shelf labels offer very little space for product information. You usually see only the price and a short description. Important details such as nutritional facts, allergy warnings, or special promotions rarely fit on these small tags. As a result, you miss out on valuable information that could help you make better choices.
Usability Challenges for Shoppers
You may find it difficult to compare products or spot special offers when using traditional labels. The small print and limited content make it hard to distinguish between similar items. If you have vision challenges, reading these labels becomes even more difficult. This lack of clarity can slow down your decision-making and reduce your confidence in your selections.
Operational Drawbacks for Store Staff
Store employees spend significant time updating and replacing paper labels. Manual changes increase the risk of human error, which can lead to pricing mistakes and customer complaints. Staff must also check each label for accuracy, which takes time away from other important tasks. This process reduces overall efficiency and increases operational costs.
How Digital Shelf Edge Labels Overcome These Limitations
Digital shelf edge labels use advanced e-paper technology and wireless communication to display product and pricing information. You benefit from immediate updates across the entire store, ensuring you always see the most current details. Unlike paper labels, digital price displays allow for dynamic content, including images, icons, and QR codes that provide extra product insights.
Consider the following comparison:
| Feature | Digital Shelf Edge Labels (ESLs) | Traditional Shelf Labels |
|---|---|---|
| Real-time updates | Yes | No |
| Pricing errors | Minimized | Common |
| Operational efficiency | Enhanced | Limited |
| Flexibility in adjustments | Immediate | Time-consuming |
| Employee distraction | Reduced | Increased |
With digital price displays, you experience accurate pricing and up-to-date promotions every time you shop. These systems minimize errors and reduce the workload for store staff. You also enjoy a more engaging and informative shopping journey, as electronic shelf labels can present detailed product stories and interactive features that paper labels cannot match.
Note: Digital shelf edge labels not only improve your experience but also help stores operate more efficiently by automating updates and reducing manual labor.
How Digital Shelf Edge Labels Transform Product Storytelling
Real-Time Updates and Dynamic Content
Instant Price and Promotion Changes
You expect accurate pricing and timely promotions when you shop. Digital shelf edge labels deliver instant updates, so you always see the latest prices and offers. This real-time capability creates excitement and urgency, especially during flash sales or limited-time promotions. You notice price changes immediately, which helps you make quick decisions and take advantage of special deals.
| Mechanism | Description |
|---|---|
| Visual Engagement | Dynamic, visually engaging content captures your attention, leading to quicker decisions. |
| Real-Time Pricing | Instant price adjustments create excitement and urgency, enhancing engagement. |
| Flash Sales | Immediate promotions drive impulse purchases and reduce indecision. |
| Competitive Pricing | Matching online prices fosters trust and encourages in-store purchases. |
| Interactive Features | QR codes and stock visibility enhance your shopping experience and reduce hesitation. |
Tip: Look for digital price displays during your next visit. You will likely notice how quickly stores update prices and promotions, making your shopping experience more dynamic.
Up-to-Date Product Information
You want reliable product information at the shelf. Digital shelf edge labels ensure that details such as nutritional facts, allergy warnings, and promotional offers remain current. You avoid confusion at checkout because the information on the shelf matches what you see at the register. This accuracy builds trust and helps you make informed choices.
| Feature | Benefit |
|---|---|
| Real-time updates | Ensures product information is current, reducing discrepancies between shelf and checkout prices. |
| Reduced human error | Minimizes mistakes in price updates, enhancing overall accuracy. |
| Detailed product information | Displays nutritional facts and promotional offers, aiding your decision-making. |
| Instant updates | Allows for immediate reflection of pricing and promotions, ensuring accuracy. |
| Enhanced shopper trust | You can rely on the displayed prices, reducing checkout frustrations. |
Rich Media and Interactive Features
Images, Icons, and QR Codes
You engage more deeply with products when you see rich media at the shelf. Digital shelf edge labels display images, icons, and QR codes that provide extra context and information. You can scan a QR code to access recipes, product origins, or sustainability details. These features make your shopping journey more interactive and enjoyable.
| Benefit | Description |
|---|---|
| Enhanced Customer Experience | Electronic shelf labels can display rich information, including product details and comparisons, aiding your decisions. |
| Interactive Elements | Features like QR codes enhance your interaction, encouraging engagement with the product. |
| Dynamic Pricing | Quick price changes can attract you, responding to market demands effectively. |
Note: Shelf edge media solutions often use digital content to highlight product benefits, making it easier for you to compare and choose the right item.
Interactive Product Comparisons
You often compare similar products before making a choice. Digital shelf edge labels allow you to view side-by-side comparisons directly at the shelf. You see differences in features, prices, and promotions without searching elsewhere. This capability simplifies your decision-making and increases your confidence in your selection.
Personalization and Localization
Tailored Offers and Recommendations
You appreciate offers that match your preferences. Digital shelf edge labels can display personalized promotions based on your shopping habits or loyalty status. You receive recommendations that fit your needs, making your experience more relevant and rewarding.
| Feature | Impact on Shopper Satisfaction |
|---|---|
| Localized Customization | Ensures content is relevant to the store’s unique demographic, enhancing personalization. |
| Enhanced Shopping Experience | Provides easy access to product information and personalized offers, simplifying decision-making. |
Local Language and Preferences
You feel more comfortable when you see information in your preferred language. Digital shelf edge labels support multiple languages and adapt to local preferences. You find it easier to understand product details, which improves your overall user experience and satisfaction.
Tip: Stores that use digital shelf edge labels can quickly switch languages or highlight local favorites, helping you feel more at home while shopping.
Enhanced Accessibility and Clarity
Digital shelf edge labels set a new standard for accessibility and clarity at the point of sale. You benefit from clear, readable information that supports your needs, whether you have perfect vision or require additional assistance. Retailers who invest in these solutions create a more inclusive environment for every shopper.
Larger Fonts and High-Contrast Displays
You notice the difference immediately when you see high-resolution e-ink screens on digital price displays. These screens offer crisp text and vibrant contrast, making product details easy to read from any angle. You no longer struggle with tiny fonts or faded print. Instead, you see large, bold numbers and letters that stand out against the background.
- You find it easier to locate products and compare prices.
- You experience less eye strain, even during long shopping trips.
- You gain confidence in your choices because the information is always clear.
Tip: Look for digital content that uses icons and color coding. These visual cues help you identify product categories and special offers quickly.
Research shows that clear and informative shelf labels enhance accessibility for shoppers, especially those with visual impairments or language barriers. Well-designed labels help you locate products efficiently, while strategic placement and organization reduce confusion.
| Evidence | Description |
|---|---|
| Clear and informative shelf labels | Enhance accessibility for shoppers, especially those with visual impairments or language barriers. |
| Well-designed labels | Help customers easily locate products, leading to a more efficient shopping experience. |
| Strategic placement | Organizing products by category aids in quick product location, reducing confusion. |
Multilingual Support
You shop in a diverse world where language should never be a barrier. Digital shelf edge labels support multiple languages, allowing you to access product information in your preferred language. This feature ensures you understand ingredients, usage instructions, and promotions without confusion.
Digital price displays can switch languages instantly, adapting to the needs of your community. You feel welcomed and valued when you see your language represented at the shelf. Electronic shelf labels also support QR codes or NFC technology, giving you access to detailed product information on your smartphone in the language you choose.
- You enjoy a more inclusive shopping experience.
- You make informed decisions, regardless of your language background.
- You trust the information because it is accurate and easy to understand.
Note: Digital shelf edge labels enhance product presentation and customer trust. This technology contributes to a more inclusive shopping experience for customers with disabilities.
Usability Benefits of Digital Shelf Edge Labels for Shoppers
Easier Navigation and Decision-Making
Clearer Product Differentiation
You walk into a store and immediately notice how easy it is to spot the differences between products. Digital shelf edge labels display clear, up-to-date information that helps you distinguish between similar items. You see product features, prices, and promotions right at eye level. This clarity allows you to make faster, more confident choices.
- Stores feel smarter and more organized when you see digital shelf labels.
- Real-time updates ensure you always have the most accurate product information.
- One-click price changes and scheduled updates for promotions keep you informed about the latest deals.
You no longer waste time searching for details or second-guessing your decisions. The shelf itself guides you, making your shopping trip more efficient.
Simplified Comparison Shopping
You often compare products before making a purchase. Digital shelf edge labels make this process simple. You can view side-by-side product details, such as ingredients, nutritional facts, or special features. This information appears instantly, so you do not need to look elsewhere or rely on memory.
- Digital shelf labels reduce the chance of human error by updating prices and details automatically.
- You benefit from scheduled updates during promotional events, so you never miss a special offer.
- The long battery life of these labels ensures they remain reliable for years, supporting your shopping needs over time.
You experience a smoother, more enjoyable user experience because you can quickly compare and choose the best product for your needs.
Improved Accessibility for All Shoppers
Readable Displays for Different Needs
You may have unique needs when it comes to reading product information. Digital shelf edge labels use high-contrast displays and larger fonts, making them easy to read from different angles and distances. Whether you have perfect vision or require extra clarity, these labels support you.
- The technology behind these labels reduces paper waste, supporting sustainability while improving readability.
- You find product details presented in a way that is accessible to everyone, regardless of age or ability.
You gain confidence knowing that the information you see is both accurate and easy to understand.
Support for Multiple Languages
You shop in a diverse community where not everyone speaks the same language. Digital shelf edge labels help bridge this gap by supporting multiple languages. You can access product information in your preferred language, which makes shopping more comfortable and inclusive.
- These labels facilitate communication with shoppers who speak various languages.
- Multilingual support enhances the shopping experience for non-native speakers.
- The inclusivity of this technology broadens market reach and creates a welcoming environment for all.
You feel valued and understood, no matter your background. This approach not only improves your shopping experience but also helps stores serve a wider range of customers.
Tip: Look for stores that use digital shelf edge labels if you want a more accessible and personalized shopping journey.
Usability Benefits of Digital Shelf Edge Labels for Store Staff
Streamlined Operations and Reduced Errors
Automated Price and Promotion Updates
You no longer need to spend hours printing, sorting, and replacing paper price tags. Digital shelf edge labels automate these updates, allowing you to change prices and promotions across the entire store with just a few clicks. This automation ensures that every shelf displays the correct price, even during flash sales or seasonal promotions. You can roll out coordinated campaigns in under an hour, eliminating the need for in-store relabeling.
A study by KPMG found that 64 percent of shoppers believe stores with electronic shelf labels provide better customer service. When you spend less time on manual tasks, you can focus more on helping customers and managing inventory.
| Benefit | Description |
|---|---|
| Improved Accuracy | ESLs automate label updates, reducing pricing errors. |
| Time Savings | Staff no longer need to manually change shelf tags, allowing for better scheduling and efficiency. |
| Enhanced Customer Service | More time can be allocated to customer engagement due to reduced manual tasks. |
| Better Inventory Management | ESLs facilitate more effective inventory tracking and management. |
Reduced Manual Labor and Mistakes
You reduce the risk of costly errors when you rely on digital shelf edge labels. Automated updates keep shelf prices synced with your point-of-sale and inventory systems. This real-time integration means you avoid mismatches that can lead to customer complaints or lost revenue. You also minimize waste, as you no longer need to discard outdated paper tags.
- ESLs improve staff allocation by reducing time spent on pricing updates.
- They enhance customer service, as you can focus more on engaging with shoppers.
Enhanced Efficiency and Cost Savings
Faster Label Changes
Traditional pricing updates require you to handle hundreds or even thousands of tags each day. This process is tedious and time-consuming. With digital shelf edge labels, these hours of labor disappear. You can update prices instantly, freeing up your time for more valuable tasks like stocking shelves or assisting customers.
- A single employee manually pricing products for 20 minutes a day can cost up to $18,000 annually.
- Large grocery stores can spend roughly $10 million a year changing prices.
Lower Operational Costs
Digital shelf edge labels help you achieve significant cost savings over time. While the initial investment may be higher, you eliminate ongoing expenses for paper, ink, and labor. Automated updates also reduce error costs and energy consumption, thanks to energy-efficient e-ink displays.
| Aspect | Traditional Labels | Electronic Shelf Labels (ESL) |
|---|---|---|
| Initial Investment | Low upfront costs | Higher initial costs |
| Ongoing Material Costs | High (paper, ink, etc.) | None |
| Labor Costs | $10,000 annually | Significant savings |
| Error Costs | High (due to mistakes) | Minimal (automated updates) |
| Energy Costs | High (lighting needs) | Low (e-ink technology) |
| Total Cost Over 5 Years | High | Low |
You gain a more efficient, accurate, and cost-effective way to manage your store. Digital shelf edge labels let you focus on what matters most—delivering excellent service and keeping your operations running smoothly.
Real-World Examples of Digital Shelf Edge Labels in Action
Grocery Store Implementation Success
You see digital shelf edge labels making a real difference in grocery stores across the country. Retailers like Good Food Holdings have introduced ESLs at Bristol Farms and Metropolitan Market. These stores use electronic shelf labels to guide you through aisles and help staff work more efficiently. Naifeh’s Cash Saver in Tennessee switched to digital labels during the pandemic. The store needed to manage frequent price changes quickly. With ESLs, staff reduced the time spent on price updates from 50 hours a week to just minutes.
Here is how these grocery stores benefit from digital shelf edge labels:
| Retailer | Implementation Details | Benefits |
|---|---|---|
| Good Food Holdings | Uses ESLs from SES-imagotag at Bristol Farms and Metropolitan Market locations. | Guides customers to products and improves operational efficiency. |
| Naifeh’s Cash Saver | Implemented ESLs to manage rapid price changes during the pandemic. | Reduced time spent on price updates from 50 hours a week to just minutes, enhancing efficiency. |
You notice that these stores run smoother and offer more accurate pricing. Staff spend less time on manual tasks, so you get better service and up-to-date information every time you shop.
Specialty Retailer Case Study
Specialty retailers also benefit from digital shelf edge labels. You find that these stores use ESLs to communicate product details, nutritional information, and even customer reviews right at the shelf. Promotions and discounts appear instantly, so you never miss a deal. Real-time price changes help stores respond to market shifts, especially for perishable items. ESLs also alert you when products are out of stock, making inventory management more effective.
| Benefit | Description |
|---|---|
| Easily Communicate Product Info | ESLs display crucial product information, including nutritional details and customer reviews. |
| Promotions and Discounts | Allows direct updates of promotions to enhance the shopping experience. |
| Real-Time Price Changes | Enables quick price adjustments in response to market changes, especially for perishable items. |
| Reduce the Burden of Stockouts | Communicates out-of-stock items quickly, helping to manage inventory effectively. |
You experience a more transparent and engaging shopping journey. The shelf tells you everything you need to know, so you make confident choices.
Measurable Improvements in Shopper Experience
You benefit from several measurable improvements when stores adopt digital shelf edge labels. Price accuracy increases because shelf prices match the checkout system in real time. You receive clear and current information, which builds trust and reduces confusion. Retailers report higher customer satisfaction scores after switching to digital labels. Colored lights on digital tags highlight promotions, making your shopping trip more engaging.
| Improvement Type | Description |
|---|---|
| Price Accuracy | Real-time pricing that matches the checkout system reduces confusion and builds trust. |
| Transparency | Shoppers receive clear and up-to-date information, enhancing their shopping experience. |
| Customer Satisfaction | Retailers report higher satisfaction scores due to the elimination of pricing discrepancies. |
| Engagement | Use of colored lights on digital tags highlights promotions, making shopping more engaging. |
You notice immediate benefits such as price clarity and easy-to-read labels. Staff focus more on helping you, and stores agree that digital signage improves your overall experience.
Impact on Sales and Store Efficiency
You see the difference digital shelf edge labels make as soon as you walk into a modern retail store. These labels do more than display prices—they transform how you experience shopping and how staff manage daily operations. When you rely on digital shelf edge labels, you benefit from instant price synchronization. This accuracy eliminates confusion and ensures you always pay the price you see on the shelf. You gain confidence in your purchases because you know the information is current and reliable.
Retailers who adopt digital shelf edge labels report measurable improvements in both sales and efficiency. You notice that promotions appear instantly, catching your attention and encouraging you to act quickly. Real-time updates allow stores to highlight special offers or adjust prices based on market trends. This flexibility leads to higher conversion rates and increased revenue.
Consider the following impacts:
| Impact Area | Description |
|---|---|
| Pricing Accuracy | Digital shelf labels ensure prices are synced instantly, eliminating mismatches and confusion. |
| Customer Confidence | Accurate and up-to-date pricing increases shopper confidence in their purchases. |
| Revenue Increase | Retailers using automated pricing can see revenue increases by adapting to market trends. |
| Labor Cost Reduction | Switching to digital displays significantly cuts labor hours, allowing staff to focus on service. |
| Promotion Effectiveness | Real-time updates allow for instant promotion highlights, leading to higher conversion rates. |
You also see operational advantages that go beyond sales. Digital shelf edge labels remove the need for manual pricing tasks. Staff no longer spend hours printing and replacing paper tags. Instead, they focus on helping you and keeping shelves stocked. LED lights on the labels guide staff during replenishment, making restocking faster and more accurate. Dynamic pricing features help stores manage margins more effectively, reducing waste and maximizing profits.
- You benefit from:
- The removal of pricing labor, freeing up staff for better service.
- LED lights that assist staff during restocking, ensuring products are always available.
- Enhanced margin management through dynamic pricing, which helps stores stay competitive.
Note: The operational advantages of digital shelf edge labels are significant. You experience fewer pricing errors, faster promotion rollouts, and a more responsive store environment. Retailers gain efficiency and profitability, while you enjoy a smoother, more trustworthy shopping experience.
Digital shelf edge labels create a win-win situation. You get accurate information and better service. Stores achieve higher sales and improved efficiency. This technology sets a new standard for retail performance and customer satisfaction.
The Future of Digital Shelf Edge Labels in Retail
Trends in Retail Automation
You see retail automation changing the way stores operate. Digital shelf edge labels play a key role in this transformation. Retailers now use these labels to automate price changes and manage promotions with ease. You benefit from real-time updates that keep information accurate and relevant.
- The electronic shelf label market is projected to grow from $1.2 billion in 2024 to $4.5 billion by 2033, with a CAGR of 16.5% from 2026 to 2033.
- Retailers turn to automation to boost efficiency and lower labor costs.
- Digital shelf labels enable dynamic pricing, so you always see the latest offers.
- You can access richer product information through QR codes or NFC, making your shopping experience more interactive.
- These labels connect directly to pricing systems, allowing for quick updates and reducing manual relabeling time.
- On-shelf interactions now mirror the convenience of online shopping, giving you a seamless experience.
Tip: As automation grows, expect even more personalized promotions and instant updates at the shelf.
Growing Adoption and Market Impact
You notice more stores adopting digital shelf edge labels every year. The global digital shelf label market stands at about $1.2 billion in 2024 and continues to expand rapidly.
- The market is expected to grow at a compound annual growth rate of 19% over the next decade.
- Retailers invest in digital transformation to stay competitive and meet your expectations for real-time information.
- Real-time price updates and improved shelf management drive this adoption.
- Automation and digital tools help stores respond quickly to market changes, ensuring you always get accurate pricing.
You benefit from this shift as stores deliver better service and more reliable information. The retail landscape evolves to match your needs, making shopping easier and more enjoyable.
Sustainability and Environmental Benefits
You care about sustainability, and digital shelf edge labels support this goal. These labels offer a greener alternative to traditional paper tags. Electronic shelf labels reduce paper waste and the need for constant printing, which helps protect the environment. By switching to digital, retailers lower their carbon footprint and show a commitment to eco-friendly practices.
| Environmental Benefit | Description |
|---|---|
| Reduction in Paper Production | ESLs eliminate the need for constant reprinting, decreasing paper waste and deforestation. |
| Lower Carbon Footprint | Long-lasting batteries reduce energy use and waste from frequent battery disposal. |
| Prevention of Food Wastage | ESLs track expiry dates, helping staff reduce spoilage and waste in stores. |
- Digital shelf edge labels eliminate the need for constant printing and disposal of paper labels.
- You see less waste and pollution in stores that use digital solutions.
- Retailers who go digital demonstrate their commitment to sustainability and responsible business.
Note: By supporting stores that use digital shelf edge labels, you help drive positive change for the environment and the future of retail.
You see digital shelf edge labels transform your store’s efficiency and customer experience. These solutions deliver real-time information, support agile pricing, and reduce manual tasks. You empower your team to focus on service and inventory. The table below highlights the main benefits for retailers:
| Benefit | Description |
|---|---|
| Improved Operational Efficiency | Reduces labor and material costs by eliminating the need for paper labels and manual price adjustments. |
| Increased Employee Productivity | Frees up employees to focus on higher-value tasks like customer service and inventory management. |
| Enhanced Customer Experience | Provides real-time pricing and promotional information through interactive digital labels. |
| Agile Pricing Strategies | Allows for flexible pricing adjustments based on market demands without manual input. |
| Suitable for Various Retail Types | Benefits all retail environments, from small shops to large chains, by optimizing resource management. |
You position your business for future growth by adopting this technology.
FAQ
What are digital shelf edge labels?
Digital shelf edge labels are electronic displays that show product information, prices, and promotions at the shelf. You see real-time updates and dynamic content, which helps you make informed decisions quickly.
How do digital shelf edge labels improve shopping experiences?
You benefit from clear, up-to-date information and easy product comparisons. Digital labels display larger fonts, multiple languages, and interactive features like QR codes. These features make your shopping trip faster and more enjoyable.
Are digital shelf edge labels difficult for staff to manage?
You find these labels easy to manage. Staff update prices and promotions from a central system, which reduces manual labor and errors. Automated updates free up time for customer service and inventory tasks.
Can digital shelf edge labels support multiple languages?
Yes, you can access product details in several languages. Stores switch between languages instantly, making shopping more inclusive for everyone.
Do digital shelf edge labels help reduce store costs?
You help stores save money by reducing paper, ink, and labor costs. Automated updates lower the risk of pricing errors and cut down on waste.
What happens if the power goes out?
Digital shelf edge labels use e-paper technology, which retains information even during power outages. You still see accurate prices and product details until power returns.
Are digital shelf edge labels environmentally friendly?
You support sustainability when stores use digital shelf edge labels. These labels reduce paper waste and energy consumption, helping retailers lower their environmental impact.
Can digital shelf edge labels display promotions and special offers?
Yes, you see real-time promotions and special offers directly on the shelf. Digital labels highlight deals with colors, icons, or flashing lights, making them easy to spot.
